What does a Merchandise Displayer and Window Trimmer do?

Plan and erect commercial displays, such as those in windows and interiors of retail stores and at trade exhibitions.

Jobs Roles

  • Take photographs of displays or signage.
  • Plan commercial displays to entice and appeal to customers.
  • Place prices or descriptive signs on backdrops, fixtures, merchandise, or floor.
  • Change or rotate window displays, interior display areas, or signage to reflect changes in inventory or promotion.
  • Obtain plans from display designers or display managers and discuss their implementation with clients or supervisors.
  • Develop ideas or plans for merchandise displays or window decorations.
  • Consult with advertising or sales staff to determine type of merchandise to be featured and time and place for each display.
  • Arrange properties, furniture, merchandise, backdrops, or other accessories, as shown in prepared sketches.
  • Construct or assemble displays or display components from fabric, glass, paper, or plastic, using hand tools or woodworking power tools, according to specifications.
  • Collaborate with others to obtain products or other display items.
  • Use computers to produce signage.
  • Dress mannequins for displays.
  • Select themes, lighting, colors, or props to be used.
  • Attend training sessions or corporate planning meetings to obtain new ideas for product launches.
  • Instruct sales staff in color coordination of clothing racks or counter displays.
  • Prepare sketches, floor plans, or models of proposed displays.
  • Cut out designs on cardboard, hardboard, or plywood, according to motif of event.
  • Install booths, exhibits, displays, carpets, or drapes, as guided by floor plan of building or specifications.
  • Install decorations, such as flags, banners, festive lights, or bunting on or in building, street, exhibit hall, or booth.
  • Create or enhance mannequin faces by mixing and applying paint or attaching measured eyelash strips, using artist's brush, airbrush, pins, ruler, or scissors.
  • Consult with store managers, buyers, sales associates, housekeeping staff, or engineering staff to determine appropriate placement of displays or products.
  • Maintain props, products, or mannequins, inspecting them for imperfections, doing touch-ups, cleaning up after customers, or applying preservative coatings as necessary.
  • Assemble or set up displays, furniture, or products in store space while utilizing colors, lights, pictures, or other accessories to display the product.
  • Supervise or train staff members on daily tasks, such as visual merchandising.
  • Store, pack, and maintain inventory records of props, products, or display items.
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