What does a Floral Designer do?

Design, cut, and arrange live, dried, or artificial flowers and foliage.

Jobs Roles

  • Confer with clients regarding price and type of arrangement desired and the date, time, and place of delivery.
  • Plan arrangement according to client's requirements, utilizing knowledge of design and properties of materials, or select appropriate standard design pattern.
  • Water plants, and cut, condition, and clean flowers and foliage for storage.
  • Select flora and foliage for arrangements, working with numerous combinations to synthesize and develop new creations.
  • Order and purchase flowers and supplies from wholesalers and growers.
  • Wrap and price completed arrangements.
  • Trim material and arrange bouquets, wreaths, terrariums, and other items using trimmers, shapers, wire, pins, floral tape, foam, and other materials.
  • Perform office and retail service duties such as keeping financial records, serving customers, answering telephones, selling giftware items and receiving payment.
  • Inform customers about the care, maintenance, and handling of various flowers and foliage, indoor plants, and other items.
  • Decorate or supervise the decoration of buildings, halls, churches, or other facilities for parties, weddings and other occasions.
  • Perform general cleaning duties in the store to ensure the shop is clean and tidy.
  • Unpack stock as it comes into the shop.
  • Create and change in-store and window displays, designs, and looks to enhance a shop's image.
  • Conduct classes or demonstrations, or train other workers.
  • Grow flowers for use in arrangements or for sale in shop.
  • Deliver arrangements to customers, or oversee employees responsible for deliveries.
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