MARKETING MANAGER

(TRADE & BRAND PORTFOLIO) POS24207
Area : Midrand
Salary : R1 million
Qualification
Tertiary Qualification: Business / Marketing Degree
10+ years OTC pharmaceutical and FMCG experience
Proven experience as a Marketing Manager in the pharmaceutical industry, with a track record of successful marketing campaigns and business growth
Demonstrated strategy implementation across Trade and Marketing functions
Analytical and business acumen skills, with the ability to interpret data and translate it into actionable marketing strategies
Excellent communication and interpersonal skills
Strong leadership and team management abilities
Highly organized and detail-oriented, with the ability to manage multiple projects and priorities simultaneously.
Key Job Outputs
Achieve annual fiscal revenue targets for pharmaceutical and FMCG markets
Manage as part of commercial leadership the OPEX (cost centres, profit centres, Advertising TT, allocated A&P) for the portfolio
Assist in developing brand & channel strategic objectives
Approval of marketing and channel spend according to commercial objectives
Manage agency and business expectations
Oversee channel strategy execution and customer conference preparations
Approval of regulatory compliance submissions
Assist channel with preparations of DOH submissions relating to product changes
Sense of urgency in resolution of customer queries
Continuous assessment of strategy implementation through infield visits
Collaborate with cross-functional teams, including sales, product development, regulatory affairs and artwork, to ensure alignment
and maximize marketing effectiveness
Manage new product launches & relaunch into trade
Liaising with creative agencies to develop above & below the line marketing material.
Core Competencies
Knowledge of Pharmaceutical landscape
Knowledge of FMCG landscape
Customer and marketing data mining & analytics
Category Management
Marketing code
Pharmaceutical marketing regulations
Merchandising principles
Agency Management
Digital and Traditional marketing
Pharmaceutical Laws i.e. Pricing / Marketing
ROI

Promotions.
Enquiries
Closing Date: 25 July 2024