Purpose:
To increase Built In products sales, market share and ensure achievement of consistent, profitable growth in sales revenue through positive planning, achieving monthly/ quarterly/ annual targets in line with company objectives. Cross business unit sales in conjunction with other business units.
Key responsibilities:
Built In Product Strategy/Plan
Develop and implement the Built In product strategy and business plans for the allocated specific products
Business development and Pre-Sales - Engaging new enterprise customers and finding new business opportunities
Developing new solution packages and new business models with partners (Using full range of Company and partners products and solutions)
Consultative sales and Value-based selling: Providing right solutions packages and making a proposal with an in-depth understanding of customers business, needs and usages.
Ensure alignment with the overall business strategy to support company objectives
Understand partner needs, identify market opportunity, define the vision, and deliver
Strategize and plan around the product promotion based on the accurate
understanding of customer needs, market trends and competitor activities
Responsible for each allocated products life cycle management including the product launch plan and actual launch as well as sustaining the existing products In-Depth Product / Brand Knowledge
Growth of Company's Built In products market share
Market penetration
Indicate to Product Directors on Stock Status per Channel
Motivation/Product Knowledge
Develop promotional campaigns in line with specific channels and products
Market share knowledge and customer needs analysis to increase revenue Accurate Forecasting
Forecasting by channel
Ensure enough stock of right staff to avoid LTI Budget Controls
Ensure delivery of return on investment and building of brand sustainability
